How Strategic Planning Grows, Guides, and Protects the Dollywood Brand

How Strategic Planning Grows, Guides, and Protects the Dollywood Brand on The Brand Shepherd Podcast

The Brand Shepherd Podcast How Strategic Planning Grows, Guides, and Protects the Dollywood Brand With Special GuestMelissa Walker, Director of Financial Planning & Analysis Melissa leads a finance team responsible for Financial Reporting, Strategic Planning, Annual Budgeting, Quarterly Forecasting, Development and Analytics. The scope of her work includes Dollywood Theme Park, Dollywood’s Splash Country, Dollywood’s […]

AgLaunch Interview with Lilly Tench

Brand Shepherd Podcast Lilly Tench AgLaunch

The Brand Shepherd Podcast AgLaunch: Agriculture Startups With Special Guest Lilly Tench, Entrepreneurial Programs Lead at AgLaunch Lilly believes in using innovation to address the world’s most pressing problems. She has worked with institutions around the world to build sustainability education and engagement programs and has supported innovators and entrepreneurs across the country. She was […]

Brands That Make A Stand

Brand Shepherd Podcast Michael Graber Brands That Take A Stand

The Brand Shepherd Podcast Brands That Make A Stand With Special Guest Michael Graber Managing Partner at Epic Pivot Managing partner of Epic Pivot, guiding organizations to create value on purpose. Human-centered designer. Innovator. Strategist. Author. Speaker. Guide. Conscious leader who has worked with more than 250 corporate, non-profit, and municipal clients (including Hilton Hotels, […]

The Warrior Entrepreneur

Brand Shepherd Podcast Zachary Green Warrior Entrepreneur Book

The Brand Shepherd Podcast The Warrior Entrepreneur With Special Guest Zachary Green Zachary Green’s life experiences in the military, firefighting service, and as an entrepreneur helped him realize that these careers have a lot in common. They entail risk, struggle, grit and bravery. The idea behind this book revolves around preparing for your crucible – […]

Innovation & Authenticity: Friends or Foes?

Brand Shepherd Podcast Hirst FINAL

The Brand Shepherd Podcast Innovation & Authenticity: Friends or Foes? With Special Guest Jon Hirst Chief Innovation Officer As Chief Innovation Officer with SIL, Jon has seen the impact that comes at the intersection of innovation, ideation, and integration. Jon has spent his career working in nonprofit and business settings designing solutions that create this […]

Growing A Brand: A Legal Perspective

Brand Shepherd Podcast Davis FINAL 1

The Brand Shepherd Podcast Growing A Brand: A Legal Perspective With Special Guest Derrick Davis Business Attorney Derrick Davis is a business attorney based in Knoxville, Tennessee. Derrick specializes in all things related to business law, and is Brand Shepherd’s go-to expert we refer clients to for legal help with their intellectual property questions and […]

5 Ways To Get The Best Work From Your Creative Team – Part 4: Realistic Timing

BSHEP 5 ways to get the best work from your creative team 4

The Brand Shepherd Podcast: 5 Ways To Get The Best Work From Your Creative Team Tip 4: Realistic Timing Find The Brand Shepherd Podcast On your favorite App Get It by Daniel Crask, Brand Strategist at Brand Shepherd  The meme below is one that gets shared a few hundred-thousand times among creative professionals every year: […]

5 Ways To Get The Best Work From Your Creative Team – Part 2: Know Thyself

BSHEP 5 ways to get the best work from your creative team 2

The Brand Shepherd Podcast: 5 Ways To Get The Best Work From Your Creative Team Part 2: Know Thyself Find The Brand Shepherd Podcast On your favorite App Get It by Daniel Crask, Brand Strategist at Brand Shepherd  “I’ll know it when I see it” is a phrase creatives hear a lot, and it’s a […]