We build trust and authority for b2b manufacturing brands.
Your products are top-tier—your brand should be, too.
B2B manufacturers are constantly challenged to find and retain customers in competitive markets. Using strategic branding, we help brands refine their identity and grow as trusted and authoritative leaders in their industry.
HOW WE WORK WITH
b2b manufacturing brands
- Your brand, simplified through clarity.
- A simple and clear profile for each of your brand’s ideal customers.
- Your brand’s market presence, communicated simply and clearly.
- The purpose for which your brand stands, stated simply and clearly.
- Clarify your brand’s presence—its voice, message, visuals, and values.
- Clarify your brand’s people—who they are, what they need, and why they choose you over the competition.
- Clarify your brand’s purpose—the problem you solve and the impact you create for your tribe.
- Transform those insights into a Brand Experience Guide (BXG) that captures your newly clarified brand.
- Apply your brand’s new clarity to creating relevant content that resonates with your target audience.
- Design multichannel assets that bolster your brand’s presence.
- Stay true to the promise your brand delivers, so customers never feel friction in the process of engaging with it.
some of our
B2B Manufacturing clients
we stand on
our reputation
“Most of you know the exceptional quality of the creative design work delivered to us for our first edition of the 3D Printing Design Guidebook was the work from Dan Crask’s company, Brand Shepherd. In spite of some of the challenges with this project, Dan and his team were always responsive, flexible and their work product was always first-rate.”
Bernice Aboud
Engineering Fellow
Johnson & Johnson
some of our
B2B Manufacturing work
