Guiding brands to clarity.
brand logo for Standex Electronics

Making the products within the products within the products

Standex is a global manufacturer of electronic components, and they stand as proof that great branding for B2B products can make for a high-performing customer experience. We tackled their multilingual website and created custom illustrations for all of their main product categories so as to cut down on yearly photography updates. 

expertise applied

  • Brand Strategy
  • Logo/Brand Identity
  • Website Design & Development
  • Pitch Deck Design
  • Brand Marketing
daniel crask, founder of brand shepherd
daniel crask

brand strategist

  • Customer-first approach to brand clarity.
  • Creator of the Vibe, Tribe, & Why® brand clarity framework for business development.
  • Interests: his four children, writing music, health, exercise, and gardening.