Fowler’s Chocolates

Guiding brands to clarity. Premium gourmet chocolates and candies Fowler’s Chocolates makes some of the best chocolate you’ll treat yourself to. In order to make this delicious chocolate available to organizations that sell chocolate bars for fundraising, Brand Shepherd was hired to design packaging for the new bar design in a way that would tie […]

EZpay

Guiding brands to clarity. ez pay simply progressive. our 10+ year relationship with the EZpay brand began with a visual rebrand of its total brand identity system. this led to applying it to early iterations of the SAAS product, ads, email marketing, print marketing, and much more. several years into the relationship, we were tasked […]

No Allergies Energy Bars

Guiding brands to clarity. No Allergies Energy Bars For Everyone. The rise in food allergies is exponential across the USA, and food brands have had to pivot with ingredients and variety. That’s why startups have an advantage: They can start from reading the room as it is and create specific products for specific people. The […]

InnoTool

Guiding brands to clarity. Work Smarter, Not Harder Brand Shepherd was tasked with helping this power tool accessories startup with finalizing a new name, creating their visual brand, and a product marketing mix of video and print. We helped craft a brand experience that captured the founders’ vision for their products, aimed at construction sub-contractors […]

HP

Guiding brands to clarity. hp + ils HP & ILS combine for a very special announcement event When ILS became one of only 5 printers in the world to house HP’s newest digital press, ILS knew they had to put together a special event that used the type of branding that their clients expect to […]

Jim Dandy’s BBQ

Guiding brands to clarity. Slow Smoked Cincinnati BBQ Did you know Cincinnati BBQ is a thing? It is. And it was our treat to develop the Jim Dandy’s BBQ brand into one that could expand and grow through its compelling roadside story by founder, Jim, to its delicious BBQ, its rubs and products, and the […]

Standex Electronics

Guiding brands to clarity. Making the products within the products within the products Standex is a global manufacturer of electronic components, and they stand as proof that great branding for B2B products can make for a high-performing customer experience. We tackled their multilingual website and created custom illustrations for all of their main product categories […]

The Colonel’s Creamery

Guiding brands to clarity. Premium Hand-Crafted Ice Cream Award-winning premium ice cream brand, The Colonel’s Creamery tapped us to craft a brand image and packaging. We took an idea that the granddaughter of the owner, Don, had and turned it into her grandpa’s premium ice cream brand identity! expertise applied Logo/Brand Identity Website Design & […]

Innate

Guiding brands to clarity. innate A Sensory Journey Inspired by the Five Elements Brand Shepherd brought the Innate brand to life, crafting a complete identity for this unique lineup of shower oils inspired by earth, fire, metal, water, and wood. From brand messaging to product packaging and website design, we ensured every touchpoint reflected the […]

Petbrosia

Guiding brands to clarity. Veterinarian Developed Led by former Iams® brand manager, Keith Johnson, Petbrosia® rocked the pet food category by offering pet food formulated based on the breed, age, and weight of each dog and cat customer. We developed this brand from the ground up, from identity to packaging, e-commerce, and product marketing.  expertise […]