Case Study

Petbrosia

Veterinarian Developed

Led by former Iams® brand manager, Keith Johnson, Petbrosia® rocked the pet food category by offering pet food formulated based on the breed, age, and weight of each dog and cat customer. We developed this brand from the ground up, from identity to packaging, e-commerce, and product marketing. 

Brand Shepherd Case Study Petbrosia Group scaled
Brand Shepherd Case Study Petbrosia Packaging scaled
Brand Shepherd Case Study Petbrosia Website

“Brand Shepherd created the brand elements and comprehensive equity for Petbrosia. Having worked with what are considered the top branding agencies in the world, I was amazed at how they delivered such superb work at a small fraction of the cost of others. Brand Shepherd delivered branding-from-scratch designed with a “web and mobile-first” mindset, comprehensive equity guidelines, and thoughts of how the brand could come to life across marketing collateral. They kept a real-time collaborative work style (no “shows”) and delivered to a super-tight schedule. Brand Shepherd empowered Petbrosia to focus on what mattered…moving our business forward.”

Keith Johnson • Founder • Petbrosia

Brand Shepherd Case Study Petbrosia Brochure Outside scaled
Brand Shepherd Case Study Petbrosia Brochure Inside scaled
Brand Shepherd Case Study Petbrosia Trade Show scaled

We know how frustrating it is to struggle through a long, wasteful go-to-market strategy for products.

We know how it feels to have a product you know people will love, yet getting it to them is a struggle.

It’s a process filled with endless paths that easily waste time and effort.

We know how hard it is to get products to the people.

There is a better way to get your products to your people.

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