cultivating joy with Home & Garden Brands.
Daily joys are found in homes and flower beds. Families grow, meals are nurtured, and lasting memories are made.
Home and garden brands must cultivate deep emotional connections with their audiences. Knowing the right tone is the key to putting products in people’s hands that they will use to nourish their cherished living spaces.
HOW WE WORK WITH
Home & Garden Brands
- Your brand, simplified through clarity.
- A simple and clear profile for each of your brand’s ideal customers.
- Your brand’s market presence, communicated simply and clearly.
- The purpose for which your brand stands, stated simply and clearly.
- Clarify your brand’s presence—its voice, message, visuals, and values.
- Clarify your brand’s people—who they are, what they need, and why they choose you over the competition.
- Clarify your brand’s purpose—the problem you solve and the impact you create for your tribe.
- Transform those insights into a Brand Experience Guide (BXG) that captures your newly clarified brand.
- Apply your brand’s new clarity to creating relevant content that resonates with your target audience.
- Design multichannel assets that bolster your brand’s presence.
- Stay true to the promise your brand delivers, so customers never feel friction in the process of engaging with it.
some of our
Home & Garden Brand clients
we stand on
our reputation
“Dan and team are the kind of partners your company can depend on for quality. It’s refreshing to work with a team that is creative, collaborative, and extremely effective. The Brand Shepherd team takes ideas from your initial conversations and runs with them, coming back with quality execution – for us, this was logo development, branding, website/packaging design, and aiding in the website launch. Highly recommended.”
DANIEL Cepeda
VP Global MARKETING
PUREGRO USA
