Foxadise Farms

brand logo for foxadise farms carved into plywood

Guiding brands to clarity. back to basics. Foxadise Farms is the agra-food farm startup helmed by the Fox family. Honey is at the core of their work, by offering a variety of honey products to customers and supplying honey for a variety of product makers. They also keep their bees busy by offering pollination services […]

Ed’s Horse Farm Compost

bags of compost from Ed's horse farm compost

Guiding brands to clarity. ed’s horse farm compost Your Beds Get Fed When You Spread On The Ed’s! As gardening, yards, and houseplants have taken off in recent years, there is high demand for quality organic compost to produce great results. When Ed’s Walking Horses owner saw this, he opted to repurpose all of the […]

Grow Seven

brand logo for Grow Seven

Guiding brands to clarity. Fueled By Innovation, Backed By Science.™ For many years, Brand Shepherd served as the brand agency of record for GrowSeven, a leader in agricultural innovation. We developed a cohesive brand strategy that aligned with their mission of advancing crop health and yield. Our work included refining their visual identity, crafting compelling […]

ExcelAg

product lineup of ExcelAg's fertilizers and insecticides

Guiding brands to clarity. Rich, Healthy, and Sustainable Production For many years, Brand Shepherd served as the brand agency of record for ExcelAg, a leader in agricultural innovation. We developed a cohesive brand strategy that aligned with their mission of advancing crop health and yield. Our work included refining their visual identity, crafting compelling messaging, […]

Benanova

brand logo for Benanova

Guiding brands to clarity. benign innovations. Benanova develops cost-efficient environmentally benign particle systems made of natural materials using sustainable processes. We crafted their brand identity and website to position this multifaceted brand for long-term growth. Years later, Benanova approached us to create a create a new logo for their sub-brand, HappyHarvest. Since we already knew […]

Dixie Feed Co.

brand logo for the dixie feed co

Guiding brands to clarity. An Old-Fashioned Seed & Feed Supply Gets A Refresh For many years, The Dixie Feed Co. in Kentucky has supplied feed for farmers and anyone with livestock to give their animals only the best possible nutrition. It was our honor to give this longtime, beloved agriculture business a fresh look when […]

PureGro

brand logo for Puregro by Grow Seven

Guiding brands to clarity. Organic Home & Garden Products PureGro™  is an organic home and garden products brand. It is part of the ExcelAg family of brands. With years of proven products to grow acres of crops in an agricultural setting, PureGro was established to offer some of those proven organic products to the home […]

Honey For Goodness Sake

honey for goodness sake's clover honey products: jarred honey, lip balm, and hand salve.

Guiding brands to clarity. Honey For Goodness Sake An urban apiarist brings honey to the masses Honey For Goodness Sake™ brand honey is grown by an apiarist from Cleveland, Ohio. Sold primarily at farmer’s markets, and small retail venues, Honey For Goodness Sake™ asked us to create a brand identity, and then create the consumer […]

daimen carter

designer

  • Web designer
  • Web UX and UI specialist
  • Front end web developer
jess smith

strategic ops lead

  • Process development and implementation
  • Content development coordinator
  • Technical Project Management
john marshall

creative lead

  • Multifaceted designer for web, print, and video
  • Concept development
  • Deck design expert
nibir

wordpress engineer

  • Front end web developer
  • WordPress expert
  • Shopify, WIX, and BigCommerce expert
janine huldie

project manager

  • Project liaison
  • Keeps projects moving, big picture
  • Web Maintenance
brennan zagami

lead copywriter

  • Vibe, Tribe, & Why® Facilitator
  • Brand Experience Guide™ Copywriter
  • Web and Marketing Copywriter and Editor
daniel crask, founder of brand shepherd
daniel crask

brand strategist

  • Customer-first approach to brand clarity.
  • Creator of the Vibe, Tribe, & Why® brand clarity framework for business development.
  • Interests: his four children, writing music, health, exercise, and gardening.