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One of the more interesting digital experiences consumers are heavily engaged in is the online auction. eBay always come to mind for online auctions, but what if you want to apply an online auction to your estate or just to a bunch of stuff you want to purge due to downsizing or moving? What if you don’t want to work with a massive player like eBay where you’re just one of millions of people trying to sell or buy wares.

Enter new online auctioneer Metro Online Auctions. Whether a consumer is moving, downsizing, or liquidating an estate, Metro Online Auctions specializes in being the liaison between buyer and seller for these types of specialty situations.

Brand Shepherd worked closely with Metro Online Auction’s founder to develop a strong brand identity, then we worked on developing a website that tied into a rather complex auctioning system. We also produced a trifold brochure, business cards, and digital assets for their social media.