JockBiz Sports

  • What They Do: JockBiz Sports is a licensed NFL Players Rep agency, representing NFL players and coaches.

Scope Of Work

“Lightning in a bottle.” You’ve heard the expression. That’s sort of how working with 10 year NFL veteran and savvy entrepreneur, John Thornton, was like when we collaborated with him on the branding of his agency, JockBiz Sports. When we set out to brand the agency we researched what other player reps and player agencies did by way of branding, especially for their websites. What we learned is that this is a niche that seems to not care too much about having a severely dated, non-mobile friendly, and just plain ugly web experience for its viewers. Our goal was to change that with JockBiz, and not stop there – to make sure everything from the website to the business cards were branded like a pro.

That is exactly what we did. Apparently JockBiz’s expertise, coupled with its great branding, was attractive enough to be purchased by a larger agency, and in early summer 2014 JockBiz was absorbed, our work was concluded.

Yet we couldn’t be more proud of the collaborative work we produced with John. The website we created was fresh and unique, ready for any device. We translated that to a dedicated iPad presentation that John and his team could present with. We even crafted a phenomenal set of business cards using the very rugged yet sophisticated Luxe cards from Moo (google it).

All in all this was a project that akin to “lightning in a bottle,” and we are honored to have been part of it.

Services Utilized

  • Brand Strategy & Development
  • Brand Identity
  • Website Design & Development
  • Sales Literature & Advertising
  • Social Media Assets