In the video above, Daniel introduces Blount Chamber members to what Brand Shepherd does: Brand Development.
East Tennessee has a lot of marketing agencies and several design agencies, but we are only the second Brand Development agency in this part of the state.
This presentation focuses on 3 key things:
What is Brand Development?
How is it different than marketing, sales, or biz ops?
Why should I care?
In 2 short segments, Daniel lays out – with examples – answers to all of those questions.