wordpress website

Dinovite Website

By Brand Shepherd | Published May 30th, 2011
Visit the site:  Dinovite.com

Dinovite has been with us from the start, and we enjoy love working on their stuff. When Brand Shepherd had sufficient e-commerce website design experience using Magento under our belt, we approached Dinovite about refreshing (not redesigning) their website. They graciously allowed us to pitch our vision of a refreshed Dinovite.com, and from that pitch we realized we had the same brand-integrated vision for the site. Work began on creating a website that, for the most part, wasn’t a design overhaul, yet it made subtle changes that would improve the user experience, and add in a few new features, too.

We don’t want to give away too much of the process that went into the project, but a few highlights are:  Integrating image sliders at strategic and helpful places on important pages, Creating a large dynamic footer that showed recent tweets and articles, integrating more social media onto every page, creating the new Articles section, and refining the layout to make for a better user experience.

It’s worth noting that this website blends both Magento and WordPress. We use Magento for all pages related to e-commerce, and WordPress for the new Articles section. Both platforms carry a heavy load of information, but both are very easy to access and maintain for Dinovite. Our development partners did a great job of meshing Magento and WordPress together so that users don’t even notice when going between platforms.

The end result is a new website for Dinovite that informs, sells, and has lots of room for growth.

[Be sure to check out our Dinovite story, too!]

Morgan County, Ohio CVB Website

By Brand Shepherd | Published May 30th, 2011
Visit the website right now:  VisitMorganCountyOhio.com

The Morgan County, Ohio CVB website is one spoke in a wheel of branding projects they hired Brand Shepherd to create and manage. The branding initiatives began by spending several days in Morgan County, Ohio, getting to know the sites, attractions, scenery, and people. From that we created their new brand identity. Out of the brand identity we created several key branded tools to help attract people to the area for visits, one of which is a new website.

The website’s look, feel, and aesthetic were born directly out of the initial branding exercises we went through to figure what the Morgan County, Ohio brand looked and felt like. Brand Shepherd designed 3 initial home page concepts, each a different take on the core branding, and from those 3 one was chosen to create the website from.

We designed and built the website for WordPress. This allows the CVB to use their time and money very efficiently – they can posts events on an integrated events calendar, create pages for specific attractions, and make it super easy for guests to interact with the CVB. We designed a website that accomplishes two goals. First, it continues to build and reinforce the brand we initially established. Second, it is a beautiful user experience that doesn’t nest information guests want in hard-to-find places. The end

Na & Associates CPA Website

By Brand Shepherd | Published May 30th, 2011
Visit the website right now:  NaCPA.com

Na & Associates CPA has trusted Brand Shepherd with their branding for several years, and when it came time to update their website we were honored to work with this fine organization again. This website presented us an opportunity to work with a company Na CPA had hired some years previously to help generate and manage content specific to CPAs. It became clear that using one of this third-party business’s website layouts would be the most cost-efficient approach for Na CPA. Brand Shepherd’s job would be to take the stock layout, and brand it so that every touch point maintained the branding we had previously worked hard to establish. The final result is a website that really helps the Na CPA brand go to a new level of professionalism. There are no other CPAs in their competitive market who have a website like Na CPA – it stands head and shoulders above the competition.

North Central Cyclery Website

By Brand Shepherd | Published May 30th, 2011
Visit the website right now:  NorthCentralCyclery.com

North Central Cyclery (NCC) has been gracious to hire Brand Shepherd for various projects, and over the years we built up enough trust for them to hire us to recreate their website. NCC’s vision for the site was to take it from it’s previously static information state, into a more dynamic information place where each day you visited the website you would encounter new information about cycling. Their branding has been beautiful from the beginning, so our job was simply to continue applying it to a new website that felt as wide-open as the prairies of north-central Illinois, where they are based. We designed and developed the new website for WordPress, and now NCC can post updates daily and integrate those posts with their social media. They still have the static information pages that customers want, but they also have a new website that has become a destination for cycling enthusiasts.

SMA Website

By Brand Shepherd | Published May 30th, 2011

The SMA website is a classic example of a business – in this case, a B2B business – that needed a simple website where they could update information on the fly, and not have to contact a web designer or developer for every little need. Enter Brand Shepherd’s WordPress savvy and experience. We started by creating a refreshed brand identity, and then took the style (colors, fonts, etc.) from that new logo, and applied it to the new SMA website. We developed the website on WordPress so SMA can post upcoming seminars, press releases, and new services in minutes. Brand Shepherd remins involved in the site now and then to create branded home page slides that speak about their services, but the bulk of the up

Frankie’s Furry Friends Web Site

By Brand Shepherd | Published May 31st, 2010

Frankie’s Furry Friends is a small dog rescue. Each year Brand Shepherd donates our services to an organization that we believe in and support. Since our border collie, Jake, is a rescue dog and the inspiration behind the name of our business we thought Frankie’s Furry Friends would be a fitting recipient of our donation for 2010. Please visit their site now, and consider giving one of Frankie’s Furry Friends a forever home.

Please note:  Since launching this website Frankie’s Furry Friends decided to partner with a dog adoption service that offers stock web site layouts. The site that exists now is not Brand Shepherd work. We had no part in the design, direction, advice, art direction, etc. of the new site. The only thing that remains is the little cartoon dog. We still suggest that anyone looking to adopt a small dog consider adopting from FFF.