Driveway Games has a wide spectrum of innovative games that they have developed with unique selling propositions. Adding to that line up are the DG Classics, a line of simple, traditional backyard games that have been enjoyed for years. We set out to create a kind of brand identity for this line of products that would look classic in nature, have the trademark Driveway Games fun packaging and identity feel, but also be somewhat uniform so the consumer knows they’re getting one of the DG Classics games.
